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Mastering Uncertainty: How great founders, entrepreneurs and business leaders thrive in an unpredictable world by Matt Watkinson, Csaba Konkoly
Category: Business
Since it became a discipline, business management has clung to a mechanistic mindset - a business is presumed to be like a machine, so analysing and optimising every individual facet of the enterprise is the path to greater success. And yet, this domain-level, mechanistic thinking has serious limitation ...Show more
The Grid - The Decision-Making Tool for Every Business by Matt Watkinson
Category: Business Finance & Law
____________________This ground-breaking book from award-winning author MATT WATKINSON reveals the fundamental, inseparable elements behind the success of every business. The Grid provides the mental scaffolding to help you: - Evaluate and refine product and service ideas- Reduce risk by considering the ...Show more
The Ten Principles Behind Great Customer Experiences - The Ten Principles Behind Great Customer Experiences by Matt Watkinson
Category: Business | Series: Financial Times Ser.
Overall WINNER - CMI Management Book of the Year 2014WINNER - Innovation & Entrpreneurship Category at the CMI Awards 2014 Create a great customer experience whoever you are. Customers are powerful. They have a loud voice, a wealth of choice and their expectations are higher than ever. This bo ...Show more
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