Mcdonalds: behind the Arches
Author(s): John F. Love
McDonald's is the story of an American business success, a company that proved the value of hard work, ingenuity, trial and error, and gut instincts. In McDonald's: Behind the Arches, business writer John F. Love tells the astonishing story of the people and the strategies, the innovation and the brilliance that turned a single hamburger stand into a multibillion-dollar corporation that has influenced the very culture of America - and now the world.
General Information
- :
- : Bantam Doubleday Dell Publishing Group Inc
- : Bantam USA
- : 0.508
- : 01 November 1995
- : United States
- : books
Other Specifications
- : John F. Love
- : Paperback
- : Revised edition
- : 338.76164795
- : 486
- : illustrations