Basics Fashion Design: Research And Design

Author: Simon Seivewright

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General Fields

Price : $29.95 AUD
ISBN : 9782940373413
Publisher : AVA Publishing SA
Imprint : AVA Publishing SA
Contained items :
Weight (g) : 0.52
Publication date : 01 November 2007
Produced in : Switzerland
RRP : 29.95
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Product Type : books

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color :
Author : Simon Seivewright
Series : Basics Fashion Design
Bind : Paperback
Edition : 11-Jul
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Dewey classification : 746.92
Library of Con LOCSH :
Pages : 176
BIC subject :
Illustrations : 200 colour images
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9782940373413

Description

"Basics Fashion: Research and Design" leads readers through the essential stages of fashion research--then explains how to translate that research into design ideas. How does the design brief affect the design process? What is the target market? Should designers set a theme, concept, or narrative for a collection? Author Simon Seivewright, a distinguished designer and professor, answers these questions, then explores the process of design development in a series of structured stages. A variety of approaches to communicating and rendering design work are discussed, all illustrated with more than 200 inspiring full-color images. * Understand design briefs, target markets, creating collection themes * No-nonsense text and more than 200 full-color illustrations * Case studies with contemporary designers

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