The Big Book Of Design Ideas

Description

The Big Book of Design Ideas should become a major reference book on the shelves of designers worldwide. Well-known graphics editor David E. Carter personally chose all the pieces for this book with one thing in mind - will this help trigger new ideas for designers. This book is a wonderful collection of visual ideas form all over the world. Categories include: Annual Reports, Books, Calendars, Catalogs, Corporate Identity/Logos, Editorial Design, Environmental, Exhibits, Illustration, Labels and Tags, Letterhead Sets, Menus, Music CD's, Outdoor, Packaging, Posters, Product Design, Promotion, Self-Promotion, Shopping Bags, T-Shirts and "other stuff".

Author description

David E. Carter has edited more books on the topic of logos and corporate identity than anyone in the world. His 70+ books are distributed worldwide. He has also conducted seminars on corporate identity on four continents. His early education was based on creative skills: he graduated from the University of Kentucky School of Journalism, and received a master's degree in advertising from Ohio University. Soon afterwards, he grounded an advertising agency which was good enough (and large enough) to be admitted to the American Association of Advertising Agencies (AAAA). His work won a Clio Award in 1980, and soon after, he established a television production company. That business produced work for PBS and did more than a dozen sketches for the Johnny Carson Show, winning 7 Emmy Awards in the process. By 1990, Carter changed lanes, walking away from advertising and television production. At that time, he began paying full attention to producing books, creating graphics software, and managing corporate identity for clients. In 1993, Carter realized that he was ill-equipped to run a firm - he had never had a business class of any kind. He then entered the MBA program at Syracuse University, and completed his degree in 1995. He then enrolled in the 3-year Owner/President Management program (OPM) at the Harvard Business School, from which he graduated in 1998.